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YaP – Building Your Online Presence

YaP – Building Your Online Presence

In January 2015, I branched out on my own and founded Your Ad Potential; YaP. YaP’s mission is to help small business owners, entrepreneurs and freelancers build an effective online presence. My credentials include over 5 years of work experience in Digital and Traditional Marketing, a Bachelor of Technology from Ryerson University in Graphic Communications Management as well as a Google Adwords Certification. This is the first of many articles I will post about building an online presence for your business. I will give the same advice I give my clients, specifically, small business owners. So how will YaP’s services help you build an online presence? I use an adaptive web marketing model, catered to your needs. YaP’s main packages are SEO (search engine optimization) and SEM (search engine marketing).Depending on your goals, we will start with one or the other to increase your online presence, while generating more sales for your business.  I also offer consultation and implementation services in the areas of UX (User experience), Email Marketing, Android & IOS App Development and Mobile Responsive Web Design.  You can use this blog as a source for everything web marketing. I will cover different topics starting with how to promote your local business. Finally, feel free to contact YaP if you have any questions about developing an effective online...